The 1% Forum
Doors open in --Get a ticket
Dallas, Texas  /  February 27–28, 2027

Good men who are good at being men are hard to find.

So I put about a hundred of them in one room for two days. Talks, fireside chats, drinks, cigars and bread broken.

On stage with Rich: Jack Donovan, Dr. Nick Karr, Peter Ferrante and more.

Feb 27–28Two full days
DallasTexas
About 100Men in the room
IncludedHotel and meals
This year's focus

You take the 7 Spokes assessment before Dallas.

Every man coming to the Forum takes it first. Your results show where you stand on each spoke, and that's what we work on in Dallas.

On the last day the breakouts are split by spoke. You sit at the table for your weakest one, with men working on the same thing, and work out how you fix it.

Drag the wheel

“Spokes that aren't fully maximized out are not gonna hold the weight of the wheel. It's gonna run lopsided.”Rich Cooper
The Forum starts in
--Days
--Hours
--Minutes
--Seconds

February 27–28, 2027, Dallas, Texas

Get your ticket →

About 100 seats. Hotel and meals included.

Why I run this

Where do I find better men to connect with?

Once men see past the bullshit, that's one of the first things they ask me. The Forum is my answer to it.

The first one was in Toronto in January 2024. We did it again in Toronto in October 2025. February is number three, and the first one in Dallas.

I always under promise and over deliver. Here's a minute from each of the last two.

Rich

The 2025 Forum · 1:09
The 2024 Forum · 0:52
The weekend

Two days in Dallas

Friday, Feb 26

Arrive

Fly in and check in at the hotel.

Saturday, Feb 27

Day one

Talks and fireside chats. The Heroes Dinner in the evening.

Sunday, Feb 28

Day two

More talks, then the breakouts by spoke.

Monday, Mar 1

Hog hunt

Optional, for the men who booked it.

On stage: health and longevity, training by your bloodwork, building and rebuilding a business, intimacy, and living on your own terms.

The full schedule goes to ticket holders by email.

Tickets

Your hotel and meals are covered. You book the flight.

The 1% Forum
$3,200
One seat, Dallas, February 27–28
  • Both days, every talk and fireside chat
  • Your spoke breakout on the last day
  • Two nights at the hotel
  • Breakfast, lunch and breaks both days
  • The 1% Forum field guide
Get your ticket →
Secure checkout with Stripe
The Heroes Dinner at a past Forum
Add-on

The Heroes Dinner

Saturday night, a private dinner with the speakers and the inner circle. Seats are limited.

Helicopter hog hunt in Texas
Add-on

Helicopter hog hunt

Monday, March 1. A guided aerial hog hunt in Texas for the men who want one more day.

Already have your ticket? Book the dinner or the hunt on its own, any time while seats last.

From the men who came

“The most valuable two days I've spent in years. The speakers were world class, and it's impossible to put a monetary value on the ability to break bread with the other men in the 1%.”

@unplugged_josh · Forum attendee

“After years of being a lone wolf, I decided it was time to find my tribe. It was an honor to meet so many like-minded men striving to be the best version of themselves.”

@sojourningsteven

“Well worth the time. The networking alone has already been helping me achieve more of my goals. I'm glad to already have secured my spot for the next one.”

@jonrosstech

“I knew the event was going to be stellar, but it exceeded my expectations. Rich has a strong ability to pull these men together.”

@rosser_jake
Attendees talking at a table Rich with two attendees Two men in conversation Fireside chat on stage Handshake between attendees
On stage

Who you'll hear from

Richard Cooper

Richard Cooper

Your host. Author of The Unplugged Alpha and The Top Shelf Man.

Jack Donovan

Jack Donovan

Author of The Way of Men, translated into five languages.

Dr. Nick Karr

Dr. Nick Karr

Emergency physician and founder of Karr Longevity.

Peter Ferrante

Peter Ferrante

Founder of The FERRO Group. Talk: Built More Than Once.

Bence Vamos

Bence Vamos

Coaches men on fitness and performance from their bloodwork.

Stirling Cooper

Stirling Cooper

Performance and intimacy coach, former research chemist.

Gar

Gar

1% General. In his 40s, eight figures, never married.

More to come

We announce the rest as they confirm.

Get your ticket →Hear them in person, February 27–28 in Dallas.
Before you buy

Who this is for

You should come if

  • You're building something, whether that's a business, your body or your bank account, and you want to be around men who are further along.
  • You've been doing it alone for years and you're tired of it.
  • One spoke keeps dragging the others down and you know which one.
  • You'll talk to strangers, ask questions and follow up after the weekend.

You should NOT come if

  • You're not willing to work on yourself, or you have a victim mindset.
  • You want two days of entertainment and plan to change nothing on Monday.
  • $3,200 would put you behind on rent. Get the money spoke handled first. The School of Unplugging costs a fraction of this.
  • You're coming to pitch your thing to the room.
Richard Cooper
Your host

Richard Cooper

  • 2003–2019Built and ran Total Debt Freedom, which eliminated over $250 million in unsecured debt for Canadians.
  • RecognitionThree PROFIT Hypergrowth awards, a WorldBlu award for company culture, nominated for EY Entrepreneur of the Year.
  • AuthorThe Unplugged Alpha and The Top Shelf Man.
  • TodayInvestor, Entrepreneurs in Cars, and coach to high-net-worth men and women.
The Unplugged Alpha The Top Shelf Man

“I have tremendous respect for Rich Cooper. He has the courage to speak his truths on many subjects.”

Robert Kiyosaki · Rich Dad Poor Dad

“Richard is very intelligent. Pragmatic. Able to see the big picture. If you do the work, you will level up.”

Jonathan C. Noble · Esquire
Questions

Before you book

What does the $3,200 cover?

Both days, every talk, your spoke breakout, two nights at the hotel, breakfast Saturday and Sunday, lunch and breaks both days, and the field guide. Flights and the add-ons are extra.

Where in Dallas is it?

Ticket holders get the venue and the full schedule by email.

Do I have to take the 7 Spokes assessment?

Yes. Paul uses it to seat you for the breakouts on the last day. It's free, and you can take it before or after you buy.

Can I add the dinner or the hunt later?

Yes, while seats last. Both are capped.

What if I can't make it?

Open: Rich's real refund and transfer terms.

See you in Dallas.

--Days
--Hours
--Minutes
--Seconds

February 27–28, 2027

Get your ticket →

Peace, Rich

P.S. Got a question first? Hit reply on any of my emails and let me know what's up.

$3,200  Dallas, Feb 27–28
Hotel and meals included
Get your ticket